Apple Eyes Jumping into Producing Original Programming

As they showed when they came out with the iPod years ago, somewhat late to the mp3 player party, only to dominate that category, and later did with smartphones, Apple is eyeing getting into producing original programming. According to, the Cupertino colossus has held early talks with Hollywood execs. It’s not known if they are looking to do TV series, movies, or both. What is known is that they’d be muscling in on the likes of Netflix and Amazon. Apparently, Apple bid on picking up the ‘Top Gear’ stars when they left BBC, but Amazon won the day, and Jeremy Clarkson, James May, and Richarad Hammond will be doing an automotive show for them. Some speculate at this point that Apple may build its own content capabilities, or even buy a studio outright.

Lately, radio commercials have been promoting Uber, and have featured people who drive for them singing the virtues of the flexible working conditions offered by being a contractor. A report in may point to why. A Seattle council member has introduced legislation that would let Uber, Lyft, and cab drivers unionize….gasp! That thought alone has sent chills through the so-called ‘sharing economy.’ The plan would allow drivers taking part in a minimum of trips to join a driver representative organization, and negotiate to make the $15 an hour Seattle minimum wage, plus other benefits.


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