House Passes Bill to Ban TikTok; Spotify Adds Music Vids; EU Parliament Passes AI Act; Amazon’s New AI Feature Lets Sellers Generate Product Listings

A big showdown is looming closer as the House has passed a bill that will ban TikTok in the US unless the app separates from its parent company in China, ByteDance. Theverge.com reports that the bill had a big bipartisan majority…it passed 352 to 65, with one member voting present. It now moves on to the Senate…where passage is not assured. President Biden has said he will sign it if it reaches his desk. Before getting to the House floor, the bill came out of the Energy and Commerce Committee on a 50 to 0 vote. TikTok claims it doesn’t store US user info in China, but the lawmakers aren’t buying that. ByteDance does have connections with the Chinese army and government, which has concerned US policy makers for years. Not everyone is thrilled with a ban of the platform…in addition to influencers, there are a number of businesses who have testified that a ban would wipe out their business. 

In an earth-shaking move, Spotify has added music videos in 11 countries…although not the US. So…Spotify is rolling out a beta of MTV…what an original concept! Snark aside, according to engadget.com, they will offer thousands of music videos across a wide range of genres and artists. To watch a video, users can just click ‘switch to video’ right on the now playing screen. The video will automatically start at the beginning, but users can switch back to audio at any time. 

The European Union Parliament has voted to adopt the AI Act, which they claim is ‘the world’s first comprehensive AI Law.’ Techcrunch.com says the vote was 523 to 46. The new law attempts to set up a risk-based framework for AI; applying various rules and requirements depending on the level of risk attached to the use-case. It covers prohibited use case, as well as non-compliance penalties…which can reach as much as 7% of global annual turnover. The EU legislators note that there will be additional laws needed in the future, as AI evolves in order to ensure that humans are on control and protected. 

Amazon is rolling out an AI feature that lets sellers generate new product listings from their existing web sites. Geekwire.com reports that Amazon will offer sellers the ability to quickly create new product listings using generative AI by providing a URL for their existing direct-to-consumer websites. Previous generative AI features released by Amazon include the ability to fill out a product listing starting with a few words, and to upload an image to automatically generate a product title, description, and attributes. More than 100,000 Amazon sellers have adopted generative AI tools for listing products, according to Amazon.

I’m Clark Reid and you’re ‘Technified’ for now.